Purposeful Change — Results with Soul

Who are we?

Purposeful Change is a global learning and behaviour change consultancy that unlocks the potential of people and organisations through transformative experiences.

We design and deliver immersive learning experiences, culture change programmes, and large-scale events that provoke fresh thinking, ignite new mindsets, and drive meaningful action.

With a core base in the UK and a faculty spanning over 40 countries and 20 languages, Purposeful Change partners with organisations including Microsoft, HSBC, Deutsche Telekom, Shell, L'Oreal and Nike to create lasting change at every leadership level.

Us in action

What we do?

We build programmes that live on through your people. Our process for experience design aims to deepen connection, activate participants, and inspire lasting evolution in trainers and other participants. We've refined it over twenty years, aligning it with the acclaimed Theory U Process from MIT, evolving it with Lego Serious Play, and allowing it to become a truly agile process of co-creation. We are always excited to share with new partners, because it creates space for something new to emerge each time.

This process is how we help organisations evolve from within and build their capability to sustain their change.

How we do it?

Exploration

Exploration

We begin by listening carefully. To your people. Your context. The challenges you are facing. Not just to understand what is happening on the surface, but what is really getting in the way.

Design

Design

We work alongside you to shape a practical programme around your goals, your people and the reality of your organisation.

Testing

Testing

We test the programme in the real world. We listen to what comes back, refine what needs to change, and keep improving it until it can create meaningful results.

Training

Training

We build the confidence and capability in your team to lead the work themselves. To sustain it. To grow it. Long after we have gone.

Deployment

Deployment

We stay close as the programme rolls out, helping you respond to what emerges, adapt where needed, and scale the impact over time.

470,000+

Our work has touched

470,000 people

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1 - 5,000+

We work 1:1, with teams & at scale

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61+

We work across all continents &

delivering in over 20 languages

in over 61 countries

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Our Core
Team

Team

U.S.

Allan Fair

Allan Fair

Asli Aker

Asli Aker

Fiona Campbell

Fiona Campbell

Ricardo Nieto

Ricardo Nieto

Jordana Cole

Jordana Cole

Akshay Sateesh

Akshay Sateesh

Megan Galloway

Megan Galloway

Erin O’Connell

Erin O’Connell

Our Team of Facilitators, Coaches and Designers are located all over the world

What Our Clients Said About Us

People Creative logo
Purposeful Change continually challenge us to get uncomfortable, let go of control, and explore new possibilities. With their help, we have started to see ourselves, each other, our work - and the world - differently.

Strategy Director

People Creative

Microsoft logo
There is no one else I know that can do this type of work. Purposeful Change is like a weathervane for organisation culture. They have been instrumental in helping us build new habits globally.

Senior Executive

Microsoft

Microsoft logo
When I think about what Purposeful Change brings, it’s innovation, perspective, purpose, connection, trust, complete flexibility and ability to pivot on a dime. Most importantly it’s care, they always have the experience of the learners in mind.

Senior Executive

Microsoft

Our Clients

microsoft logo png
coop logo png
nike logo png
HSBC logo png
hero logo png
loreal logo png
Nordea logo png
people logo png
bupa global logo png
deutsche telekom png
fraser png
laingorourke png
shell png
matalan png
unilever png
mozilla black png
uk export finance png
sage png
simpro png
microsoft logo png
coop logo png
nike logo png
HSBC logo png
hero logo png
loreal logo png
Nordea logo png
people logo png
bupa global logo png
deutsche telekom png
fraser png
laingorourke png
shell png
matalan png
unilever png
mozilla black png
uk export finance png
sage png
simpro png

We would love to hear from you

Let's chat →